Thunder Thursday: Activation Campaigns

By the Editor In Social Media, Thunder Thursday No comments

Thunder Thursday! This week seems to have raced past as you saw. Well anyway, we found some time today to track down some of the best social activations around the world and instead of just sharing one, we’ve got several for you, take a watch: Social Effort Scale: Pepsi Interactive Vending Machine: Beck’s Playable Poster: […]

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Trending Tuesday: It's all about the 2014 Elections

By the Editor In Social Media, Trending Tuesday No comments

Another Tuesday has arrived and it’s time to look at what’s trending around South Africa. Top Twitter Trends for South Africa #ElectionDay #VotingDay #ThumbsUp #SomeoneTellNorway #GetInked2014 Wimpy Dj Sbu Nkandla Helen Zille Zuma Google Trends for South Africa Top Tags on Instagram Worldwide #love – 530,296,731 posts #instagood – 245,946,099 posts #me – 231,656,441 posts #follow – 202,887,353 posts #cute – 197,416,886 posts #tbt – 196,506,086 posts […]

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Thunder Thursday: Happy Beer Time

By the Editor In Social Media, Thunder Thursday No comments

It’s almost Friday and of course, beer ‘o clock is on the mind for a lot of us. What better way to introduce a fantastic social activation by Carlsberg: Happy Beer Time. The premise is straight forward, but the result is just excellent. Carlsberg supplies bars with USB drives that plug into the bar’s already […]

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Study shows how important SEO still is

By the Editor In Analytics, SEO, Social Media No comments

Bizible is a Seattle based company founded by former Microsoft / Bing advertising veterans Aaron Bird and Peter Thompson. The company engineers analytics software that allows companies to accurately track offline revenue back to online marketing source – no small feat! They’ve got a pending patent on their technology too, it will be interesting to […]

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Google to charge for vanity URLs?

By the Editor In Social Media No comments

The other day Google announced that they were opening up custom / vanity URLs and we’ve watched hundreds of Tweets, Facebook Updates and the likes as people claim their names and/or company names. What most people don’t do is read the fine print – this time it is a good idea to read them because Google […]

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