Sub-Domain versus Sub-Directory for SEO

By the Editor In SEO No comments

Although this topic has been discussed at length over the years, we were recently put on the spot about this and we went ahead and explained the process, the benefits of each scenario and what we’d suggest for the specific project in question. Our beliefs: We believe that if you’re looking to produce content on […]

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Google's PageRank has been turned off!

By the Editor In SEO No comments

Google have been saying for some time now that it was going to remove the 1 – 10 ranking given to websites on the internet. One might say that PageRank was one of the biggest factors that lead to Google’s growth and one of the biggest factors that have shaped the web. Despite PageRank being […]

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Blog Commenting as part of a Link Building Strategy

By the Editor In SEO No comments

Acquiring links to your website has always been an important optimisation factor and this is yet to change. Although there are talks about links becoming less important considering Google’s RankBrain algorithm update, links still remain important and you simply cannot ignore them. The whole concept of link building is highly involved and the purpose of this […]

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The looming worries around Penguin 4.0

By the Editor In SEO No comments

There’s been a lot of talk about Google’s next real time update, Penguin 4.0. Penguin is a terrifying update, but only for those people who are doing things that are against what Google has said. Do we understand why people are worried? Sure, but if you’ve done things correctly then you really don’t need to […]

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Re-optimise, Re-optimise and Re-optimise Again

By the Editor In SEO No comments

Having worked in the search space for well over a decade, we’ve had the privilege of working on so many different websites. Massive websites and small websites, it really doesn’t matter, at the end of the day there are many consistencies. One thing that we continually come up against is a misunderstanding about technical SEO. […]

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4 Must-know on-site SEO requirements for 2016

By the Editor In SEO No comments

A new year is upon us and although SEO is ever evolving, we like to reflect on the previous year and catch up with research conducted on what Google is looking for in the year ahead. Did you know that Google changes its algorithm several hundred times a year? That right there is motivation alone […]

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